The Brave & The Bold Index Part 19
Fun facts: Part 2
Tale of the Tape
DC was
“required by law” to publish financial statements in their May/June/July issues,
usually cutting into precious letter column space. These statements include total average issues
printed each issue, total issues actually purchased, total subscriptions, and
issues closest to the publishing date (October). Here I have used the average per issue for
that year. Did Marvel, Harvey & Archie had to publish these too?
Regardless, if the publishing statements can be believed (they were attested
to, but then so were financial statements by Enron and Worldcom …), the
following is a list of the annual sales of Brave
& Bold and comparables:
Year
|
Issues Sold
|
Compared to
|
Issues Sold
|
Notes
|
1966
|
249,000
|
|||
1967
|
279,000
|
#74 sold for 398,000
|
||
Justice League of
|
385,800
|
|||
Strange Adventures
|
146,600
|
Deadman debut
|
||
1968
|
290,900
|
Haney-Adams issues
|
||
JLA
|
315,500
|
|||
1970
|
212,200
|
|||
The Flash
|
184,400
|
|||
JLA
|
200,785
|
|||
World’s Finest
|
356,200
|
|||
1971
|
210,708
|
|||
1972
|
179,819
|
|||
JLA
|
168,871
|
|||
World’s Finest
|
234,878
|
|||
Phantom Stranger
|
138,629
|
|||
1973
|
190,047
|
|||
JLA
|
187,055
|
|||
The Flash
|
162,400
|
|||
1974
|
190,100
|
|||
JLA
|
189,392
|
|||
World’s Finest
|
181,542
|
|||
Adventure
|
166,398
|
The Spectre (Aparo art)
|
||
Phantom Stranger
|
179,566
|
|||
Wonder Woman
|
132,675
|
|||
Superboy/Legion
|
260,480
|
|||
Superman Family
|
174,416
|
|||
1975
|
158,000
|
|||
JLA
|
166,000
|
|||
Adventure
|
106,647
|
Aquaman (Aparo art)
|
||
Swamp Thing
|
124,581
|
|||
Superboy/Legion
|
173,232
|
|||
1976
|
151,000
|
|||
JLA
|
193,000
|
|||
World’s Finest
|
132,185
|
|||
Adventure
|
104,309
|
|||
Superman
|
216,122
|
|||
Superman Family
|
156,636
|
|||
1977
|
147,912
|
|||
JLA
|
151,982
|
|||
World’s Finest
|
95,997
|
Dollar Comic begins
|
||
Detective
|
105,078
|
|||
Superman
|
226,127
|
|||
Superman Family
|
95,109
|
Dollar Comic begins
|
||
1978
|
119,955
|
|||
JLA
|
126,805
|
|||
World’s Finest
|
63,463
|
|||
1979
|
152,252
|
#155 sold over 200,000 issues
|
||
World’s Finest
|
85,194
|
|||
1980
|
109,180
|
|||
JLA
|
123,099
|
|||
1981
|
92,847
|
|||
JLA
|
128,243
|
|||
DC Comics Presents
|
135,604
|
|||
Wonder Woman
|
81,725
|
|||
1982
|
91,097
|
|||
JLA
|
114,071
|
|||
World’s Finest
|
80,696
|
|||
1983
|
(B&B was cancelled before the sales were published)
|
JLA
|
119,519
|
|
World’s Finest
|
81,179
|
|||
1984
|
None
|
JLA
|
108,222
|
|
World’s Finest
|
70,677
|
